As many of you know the color on most Samsung phones are pretty saturated, and the colors on iPhones are pretty flat.

As I own a Samsung S7 I've been catering to that for Instagram photos but after looking at my brothers iphone they seem more realistic and less saturated than desired.

What is most common for photographers to cater to regarding color on phones?

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    \$\begingroup\$ @MikeW I think OP wants to know for which phone he/she should optimise the colours for. Can't really be answered as there are a ton of displays on the market and all look different. \$\endgroup\$ Commented Aug 15, 2017 at 20:32
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    \$\begingroup\$ Why don't you get a calibrated display and cater for the artistic style you think's better... \$\endgroup\$
    – Crazy Dino
    Commented Aug 15, 2017 at 21:04
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    \$\begingroup\$ @Flo your missing my point... Why are you catering for a device. Cater for the style YOU prefer it's your 'art'. On your calibrated screen if you prefer images with higher saturation edit all your images like that, if you prefer the flatter images, edit like that. \$\endgroup\$
    – Crazy Dino
    Commented Aug 15, 2017 at 23:29
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    \$\begingroup\$ What color profile are you using for your exports? \$\endgroup\$
    – scottbb
    Commented Aug 16, 2017 at 0:09
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    \$\begingroup\$ Possible duplicate of Developing for non calibrated devices? \$\endgroup\$
    – mattdm
    Commented Aug 16, 2017 at 16:21

1 Answer 1


The general answer is "neither", but it depends entirely on what your target audience is. If you know that your target audience will be using a particular device, it is fine to mix for that device specifically, but for general release, this is why color spaces and standards exist.

If you adjust your color on a well calibrated display in a standard color space, then it will look consistent relative to what a user is used to seeing on their device. It won't be perfect on any device that doesn't accurately reproduce the color space, but ideally each device will be at least somewhat close, even if it varies in one direction or another.

Designing for this conceptual "center point" keeps it looking ok on any consumer device and consistent with other things using the same standard color space. It also means that whenever someone views it on something that accurately implements the color space, they'll see exactly what you were going for.

  • \$\begingroup\$ Perfect, thank you this is what I was looking for. \$\endgroup\$
    – Flo
    Commented Aug 16, 2017 at 15:00

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