Nikon has made an effort to stop third-party batteries by integrating a chip into the battery which reports some identifier. It's clearly not very strong cryptographically, as these clone batteries exist and report false information.
Now, I'm a very strong believer in your right to use a battery like this — it should be an option. But, lithium batteries can be dangerous. You know the announcement they now give on planes about how you're not supposed to try to adjust your seat if you've dropped your phone? The concern is that moving the seat might put pressure on the phone, causing catastrophic failure. This is no joke — the US just banned lithium batteries as cargo on passenger aircraft.
Check out this teardown of one Nikon-clone battery, which reveals very dodgy construction.
You might by comfortable buying third-party batteries with a reputable name of their own. Look for a real warranty and perhaps some good reviews from people who used that warranty. I'd particularly avoid batteries like the one in your photo which go out of their way to look very close to the original battery in markings, lettering, and logos. Yours clearly has differences, but it says
NIKON CORP, JAPAN, which is... clearly a lie. This indicates a willingness to deceive on the outside — which doesn't bode well for the inside.
Overall, I find it much better for my peace of mind to just bite the bullet and pay the markup for the official-brand battery. Sure, there's probably some price gouging going on, but on the other hand, there really is a quality difference, at least vs. many budget clones from, as you describe, a "chinese e-shop".
See Should I buy an original manufacturer battery, or is a generic brand OK? for more on this