I currently have the Nikkor AF-S 18-55mm, but I'm looking to upgrade. I know there isn't necessary a "car photography" lens, but I'm looking for more of a 'car advertisement' look. I've heard that wide angle lens would be the better choice. I'm not shooting moving cars or have a standard backdrop. This is just one car in several different locations. Thanks for any help!
Honestly, I think wide angles are not that great as they will distort the curves and lines of the car. Sometimes you need to use a wide if you are stuck having to shoot close, but it doesn't really create the best car images.
Here is a shot with a 15mm, but as you can see, it is distorted and not really the best representation of the Corvette, but I was limited in the distance I was able to work, so it had to do.
When you have the flexibility of working distance, I definitely like the telephotos like 85mm or even 200mm. Here is a classic Camaro I shot with at 200mm which I feel has better results.