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"Expose To The Right" is a technique for digital photography where one biases the exposure towards the bright side (the right, on a normal histogram), without going so far as to lose highlights.

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Why don't cameras have metering modes that expose RAW files to the right?

Cameras could do ETTR quicker and more accurately than humans, and without the risk of actually clipping any pixels. The camera could then write a field to the RAW metadata telling the viewer home ...
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When to expose for the shadows vs expose for the highlights?

I'm a beginner photographer and I have read articles that advocate exposing to the right (ETTR) and articles that advocate exposure to the left (ETTL), and this has left me quite confused. I assume ...
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Does it make sense to “Expose to the Right” except at base ISO?

I have read in a number of places that exposing to the right (ETTR) only makes sense at your camera's base ISO, with the justification being that if you are boosting the gain in camera (by raising the ...
4
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1answer
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Are modern digital cameras better at dealing with blown highlights than they used to be?

Several years ago, I asked Why are blown highlights particularly bad in digital photography?, and if you look there, you can see some fairly convincing answers as to why this is. In an answer to a ...
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What is ETTR (Expose To The Right)?

Picking up from this answer and this question, What exactly is ETTR? How it may reduce the image noise? And how is it difference from film to digital sensors? In the answer linked above, what are the ...
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How to get meter reading for a DSLR if not from a gray card?

I read an article called Expose (to the) Right, which explained why you should try to get the graph of the histogram as much to the right of the scale as possible. The reasoning is that DSLRs record ...