I'm an in-house web developer who is in charge of the technical aspect of a companies website. I have also dabbled in photography in the past, so I do have some photography knowledge. I am also the person who does all the graphics work, and photo manipulation (though this is mostly just cropping/resizing pictures) for the site.
Our website has a hero at the top of each page that is 1005px wide by 300px high. We have been struggling to find / shoot images that can be cropped down to this size. I had a go at shooting some myself, of the company building and of staff, but struggled to take anything that really worked at those dimensions.
Then we got a professional in, in the hopes that he could do a far better job than me (I only have a kit lens, and my only decent strobe is broken, I have no lightbox either). We explained what we wanted to him and he took some decent shots - but nothing we could really use (a lot like my attempts just with better lighting).
I don't think management will be wanting to fork out to get another photographer in after the last one has come up with nothing, so I think I'll be called on to make a second attempt at shooting something.
Have any of you had to fit a brief like this? How did you go about shooting an image suitable for this kind of use? I don't want something with a too wide focal length, as these images need to look professional.